ZStore Helper WordPress Plugin For Zazzle Store Builder
Some members of the Zazzle community asked if I could help out by creating a WordPress plugin to allow the Zazzle Store Builder to be used with WordPress without errors. This plugin is the result.
So a few members of Zazzle.com asked me to make a plugin for WordPress to make it easier to install the Zazzle Store Builder into WordPress. Usually it is quite easy, but for a novice coder placing it into WordPress can be a pain since it requires some special workarounds to be done. So to make it easy for people using WordPress I’ve made a plugin. I have asked the permission of Zazzle to release it and have now gotten permission, the only requirement is that you have download the Zazzle Store Builder from their website as you have to be a member & accept their terms & conditions to use it.
How Do I Install It?

Right here we go, the instuctions are as follows:
- Download the plugin (can be found at the bottom of this post.)
- Download the Zazzle Store Builder from here.
- Unzip the contents of the plugin (
zstore-helper.zip) to thewp-content/pluginsfolder in your WP installation. - Go to
wp-content/plugins/zstore-helper/zstorewhich should be empty. Open the Zazzle Store Builder zip file. Go into the folder you can see & drag out the includes & css folders into the zstore folder. See figure 1 for what your directory should look like. - Make sure that you have fancy permalinks enabled. So your URLs don’t have
?p=34in them, the plugin will not work without this due to Zazzle’s store bulder code. - Now go into your WordPress admin. Head to the plugins section & turn on the Zstore Helper plugin. Next head to the Zstore Helper options page that will appear under Settings & set some global options. These are the options that will always be run, unless you over ride them (more on that later).
- Once you’ve set the global options all you need to do is make a page or post & put
[zstore]into it. Publish & your store will appear.
Options
Here is a list of the options available on the options page & detailed instructions on what they do:
- Contributor Handle
- The store name (generally shown in the URL of your store’s homepage) of the store you wish to show products from.
- Associate ID
- An ID used for referrals. Found under the associates center, which can be found in the gallery tab of MyZazzle.
- Product Line ID
- Allows you to display a specific product line. Leave blank to show all products from a gallery. The product line ID can be found by clicking on a product line in a gallery. The URL will look something like
http://www.zazzle.com/coatsofarms/products/cg-196595220567583981. The string or numbers on the end is the product line ID. - Product Type
- Exactly what it says. Restrict which type of product is shown from the gallery.
- Keywords
- Also exactly what it says. Restrict products returned from the gallery by a keyword. Comma seperated. Eg. Cat, star, cow. You get the idea.
- Grid Width
- How wide, in pixels, should the complete product grid be. Although this is in pixels you do not need the px on the end, just the number.
- Grid Cell Size
- The size of each grid cell. Just pick a size from the list.
- Grid Cell Spacing
- The space, again in pixels, between each grid cell. As before although the value is in pixels only the number is needed & not px.
- Grid Cell Background Color
- The color used for each grid cells background color. In HEX but without the hash(#). Eg. FFFFFF is white. For a list of HEX colors try this link. You want the 6 char string under the column ‘Hex’.
- Use Google Analytics
- If you want to use Google Analytics then set this to true & then fill in Google Analytics Number with your UA number from your Google Analytics account. If you already have a Google Analytics plugin running on WordPress you probably won’t need this.
- Google Analytics Number (ID)
- If you set the last option to true then this is where you put your Google Analytics Number. It looks like this: UA-xxxxxxx-x. If you already have a Google Analytics plugin running on WordPress you probably won’t need this.
- Show How Many Products
- How many products do you want to show per page, or if you have pagination turned off, how many do you want to show in total. Default is 20. It is generally not a good idea to set this above 100 or 150 as it could crash older computers while trying to load all the images.
- Starting Page
- What page of results do you want to start on.
- Show Pagination
- Do you want to show a pagination. A pagination is the list of numbers that represent links to other pages if there are too many products to show on the first page.
- Show Sorting
- Do you want to show the sorting options. This allows visitors to sort by the Date Created or Popularity if set to true.
- Default Sorting
- What you want the products to be sorted by, Date Created or Popularity. Applies even if Show Sorting is set to false.
- Show ‘By’ Line
- Do you want to show the products ‘By’ line. This is the line that says ‘by zazzlestore’. In other words do you want to show which store created the product.
- Show Product Title
- Pretty obvious. Do you want to show the products’ title.
- Show Product Price
- Again obvious. Do you want to show the products’ price.
- Enable Caching
- Do you want to enable caching. This helps reduce server load for both you and Zazzle since it saves the images it uses so it doesn’t have to contact Zazzle everytime. Handy if you get a lot of visitors.
- Cache Lifetime
- How long before the cache is deleted & a new set of images is retrieved from Zazzle. This is in seconds. (3600 seconds = 1 hour)
Shortcode Over-rides
Here is a list, with examples, of the attributes used for over-rides. They are similar to HTML attributes so HTML users should feel right at home. Their uses match the options above so refer to the list above for any explanations.
- contributorhandle
- Example:
[zstore contributorhandle="ZazzleStore"] - associateid
- Example:
[zstore associateid="THEASSOCIATEID"] - productlineid
- Example:
[zstore productlineid="THEPRODUCTLINEID"] - producttype
- Example:
[zstore producttype="cards"]. You may use the three digit code or the name of a product from this list. - keywords
- Example:
[zstore keywords="cats"]. A list of keywords if more than one is used they must be comma(,) seperated. - gridwidth
- Example:
[zstore gridwidth="400"] - gridcellsize
- Example:
[zstore gridcellsize="medium"]. This must match either tiny, small, medium, large or huge. - gridcellspacing
- Example:
[zstore gridcellspacing="5"] - gridcellbgcolor
- Example:
[zstore gridcellbgcolor="FFFFFF"] - useanalytics
- Example:
[zstore useanalytics="false"]. Options are true or false. - analyticsid
- Example:
[zstore analyticsid="UA-xxxxxxx-x"] - showhowmany
- Example:
[zstore showhowmany="20"] - startpage
- Example:
[zstore startpage="1"] - showpagination
- Example:
[zstore showpagination="true"]. Options are true or false. - showsorting
- Example:
[zstore showsorting="true"]. Options are true or false - defaultsort
- Example:
[zstore defaultsort="date_created"]. Options are date_created or popularity. - showproductdescription
- Example:
[zstore showproductdescription="true"]. Options are true or false. - showbyline
- Example:
[zstore showbyline="ZazzleStore"]. Options are true or false. - showproducttitle
- Example:
[zstore showproducttitle="true"]. Options are true or false. - showproductprice
- Example:
[zstore showproductprice="true"]. Options are true or false. - usecaching
- Example:
[zstore usecaching="false"]. Options are true or false - cachelifetime
- Example:
[zstore cachelifetime="3600"]. Length in seconds.
You can use any of these in combination like this: [zstore contributorhandle="ZazzleStore" producttype="Mugs" keywords="cats, dogs"].
Product Type List
This is the list of product types for use with the producttype Shortcode attribute. The name on the left is the name to use in the shortcode. The name on the right is just to use as reference.
- zazzle_apron – Aprons
- zazzle_bag – Bags
- zazzle_binder – Binders
- zazzle_bumpersticker – Bumper Stickers
- zazzle_button – Buttons
- zazzle_calendar – Calendars
- zazzle_card – Cards
- zazzle_candyjar – Candy Jar
- casemate_case – Casemate Cases
- zazzle_coaster – Coasters
- fuji_coaster – Cork Coasters
- musicskins_skin – Custom Skins
- zazzle_doodle – Doodle Speaker
- fuji_electronicsbag – Electronics Bags
- zazzle_embroideredbag – Embroidered Bags
- zazzle_embroideredhat – Embroidered Hats
- zazzle_embroideredshirt – Embroidered Shirts
- zazzle_envelope – Envelopes
- zazzle_flyer – Flyers
- fuji_mousepad – Gel Mousepads
- zazzle_giftbox – Gift Boxes
- zazzle_hat – Hats
- zazzle_invitation – Invitations
- zazzle_speckcase – iPad/iPhone Cases
- zazzle_keychain – Keychains
- mojo_kitchentowel – Kitchen Towels
- zazzle_label – Labels
- zazzle_letterhead – Letterhead
- zazzle_magnet – Magnets
- zazzle_mousepad – Mousepads
- zazzle_mug – Mugs
- mojo_napkin – Napkins
- zazzle_necklace – Necklaces
- fuji_notebook – Notebooks
- fuji_notepad – Notepads
- zazzle_ornament – Ornaments
- zazzle_petshirt – Pet Apparel
- zazzle_petbowl – Pet Bowl
- zazzle_photocard – Photo Cards
- zazzle_photoenlargement – Photo Enlargement
- fuji_plaque – Photo Plaques
- zazzle_photoprint – Photo Prints
- zazzle_photosculpture – Photo Sculptures
- zazzle_pitcher – Pitcher
- mojo_placemat – Placemats
- fuji_plate” – Plates
- zazzle_stamp – Postage
- zazzle_postcard – Postcards
- zazzle_print – Poster Prints
- planetjill_giftbox – Premium Gift Boxes
- fuji_fleximagnet – Premium Magnets
- zazzle_profilecard – Profile Cards
- fuji_puzzle – Puzzles
- zazzle_rackcard – Rackcards
- rickshaw_flapsleeve – Rickshaw Flap Sleeves
- rickshaw_folio – Rickshaw Folio
- rickshaw_messengerbag – Rickshaw Messenger Bag
- rickshaw_sleeve – Rickshaw Sleeve
- zazzle_skateboard – Skateboards
- zazzle_specialitymug – Speciality Mugs
- zazzle_stationery – Stationary
- zazzle_sticker – Stickers
- zazzle_teapot – Teapots
- zazzle_tie – Ties
- zazzle_tile – Tiles
- mojo_throwpillow – Throw Pillows
- zazzle_shirt – T-Shirts
- libertybottle_bottle – Water Bottles
- zazzle_wrappedcanvas – Wrapped Canvas
Where Can I Download This Marvelous Invention?
Right here. Just click here to download the zip. Then jump back up to the top and follow the instructions carefully.
What About A Premium Version?
Why yes, there is one. If you are looking for all the bells & whistles and you don’t mind spending a little cash to get them. You can get a special premium version of the ZStore Helper. Find out more about the special premium ZStore Helper WordPress Plugin, or you can purchase it straight away at the shop for the Premium Zstore Plugin.
An note about the premium plugin. The plugin is sold by Bill H, however I am still the main developer of all main code that runs the plugin. If you have any questions regarding sales, please direct them towards Bill. If you have any problems or questions about the plugin in general feel free to ask me or Bill and we’ll help in any way we can. Thank you.
What About WordPress MU?
Well after a little bit of adjustments it will work in WPMU. You can download that version here. This version is only a mu-plugin if you want to use it as a normal plugin in WPMU then download the version above & place it in your plugins folder.
Is There Promotional Opportunities?
You can now show off your site running ZStore with your own custom banners. You’ll even get a link back to help promote your website which is great for SEO purposes. There will be a page showcasing links for both standard and premium zstore users. All you need to do is create a banner for your website sized 500 pixels by 100 pixels and visit the WP Theme 4 U website.

Discussion: 584 Comments » add a comment
Yes, that will usually work with no problems. But usually strait from the immediate download directly into wordpress most often fails because the directry structure is not 100% in tact because of the how to files being added in. Usually though, as you found, once opened and then rezipped, no problems. I had threw that up there for those that do the direct download instantly to upload.
But, glad ya had no problems or issues with it. Were the directions for adding the tracking code ok?
Bill
Meant to thank you Bill for helping out by replying to some of the comments.
@Debra: Glad you’ve managed to get everything working.
Just wondering if there’s a way to create a store based on a search. Like from multiple sellers, not just my stuff – as if I did a search on Zazzle.
Like if I search “kitties” on Zazzle, the page that it returns with all kinds of kitty merchandise from all kinds of sellers – if I want to make those results my store is there a way?
Just create a page of all zazzle products, you can do this by leaving your shop name out of the base settings, then when you utilize [ zstore ] you can just show all zazzle products, and then use the included search widget to search thru all those million’s of products.
Ahhh! So obvious in hindsight. I was trying all kinds of weird workarounds and that never crossed my mind.
Thanks a bunch! You guys are great!
Just make sure to remember that if you dont use your store name in your base settings, that when you go to add a new page or post to use the short code to display your store again. same thing for your associate id# and some other settings. If you leave them blank in your main settings page, make sure and add them in with the shortcodes for each post or page.
Thanks for helping out with replying to comments while I’ve been busy Bill. It’s been a really big help.
No worries Paul, its kind of turned into part of my daily ritual and routine to stop by here.
I deleted my 1.3 version and installed 1.5. Now when I go Admin > Settings > ZStore helper I get this error message:
You do not have sufficient permissions to access this page.
Can you help?
Nevermind – fixed it. I have a the folder named zstore-helper 2
When I deleted the old folder and renamed it zstore-helper I was able to access the admin again.
Hey Terry,
Yeah WordPress recently tightened security regarding permissions. Having the folder with a different name would probably cause that problem.
Very kewl, sometimes the obvious kicks me in the but too.
Hey Ive started a page to show off everyone’s zstore sites in use, feel free to come by and add yours if you want. http://www.wptheme4u.com/premium-zstore/example-sites-using-plugin/add-your-site/
Hey Bill,
Just added a promotional opportunities section to the bottom of the post for you.
By the way, does everyone like the new site?
Im liking it pretty good so far. I think the only other thing I would like to see would be like some share buttons or something for the posts or tutorials. Ive often sent folks over by having to copy and paste links, would make easier and probably more links to you if there where some share buttons for things like twitter, facebook, email etc.
Overall though, I like it much better. Easier on the eyes and easier to focus on the topics once on the page’s.
There are indeed Twitter, Facebook and G+ sharing buttons at the top of each post. I’ll try and get an email one on there too. Might see if I can get a pintrest button since it seems to be popular at the minute.
Having “Error: Products temporarily unavailable.” problems. Using the latest Z-Store Helper plugin (1.5) and Zazzle SB 1.0.2
Is this a common error? I see a workaround on the Forum but it’s not for WordPress.
It does seem to come up a lot. It seems to come directly from Zazzle and other than the though they may be having a few problems on their end I’ve never come up with a reason for it.
It can sometimes be shown if you have conflicting filters set in you options or shortcode. For example having ‘dog, cat, orange, bird’ in your keywords would likely yield that error due to being too restrictive.
Not sure if that helps. If you provide a link to that fix I will take a look and see if I can make it work with WordPress.
http://forum.zazzle.com/tools/x_x_x_new_product_type_codes_and_fix_for_broken
Actually Terry, that issue there has already been implemented and fixed. Now Z has created another issue and say they are working on it. Here is the latest post for it…
http://forum.zazzle.com/tools/is_there_a_problem_with_the_rss_feed
Bill does that mean everyone’s WordPress site is down? Or is it isolated to just certain installations?
Right now its only isolated to specific product types only. You can still pull in your feeds to your specific categories, keywords, whole shop and everything else. Its just the displaying product types that has the error right now. So like skins, or just pillows, or just shirts.
Thanks Bill – yes I see that is the case. So sad for so many users. I’ll be patient and wait for a fix from Paul or Zazzle. Sucks that Zazzle can’t supply us a reliable solution themselves. I applaud Paul (and you Bill) for the work on the plug-in. As soon as it’s fixed I’m buying the Premium for my site.
Hi Terry,
Thank you for the kind words. If the problem is with the feed I’m unable to do anything to fix the problem so sadly it’s a wait for Zazzle to fix the problem.
Thank you again though for your support.
Looks like most of the product type feed’s are back to working. I still see a few glitching and not showing, but they are slowly all coming back online for everyone’s use.
Here is a sample from http://www.podaid.com that allows you to display your links to shops and your products with pages. And you get to add your own associate id# for referrals.
http://podaid.com/yoursites/2012/04/25/anderson-designs/